SMC Modern Languages Cultures Department.

then you can rightly optimize your site for mobile in order to improve conversion rates (more on this later).which can lead to higher visibility in local searches for ideal tour seekers.

It’s also easier to engage potential customers when you know where they come from i.an analytics tool such as Google Analytics can help you capture these details.and social media posts in order to drive more conversions.

This metric gives you insight into your companys overall reach.Some of the actions you can track to measure conversion include:How many people click the links in your posts?Do they sign up for your newsletter or watch videos of your tours?How many page visitors book a tour?How many accept the gift voucher offer on your website page?How many make an inquiry about your products or services?Again.

its important to measure your tours and activities company’s key metrics to determine what actions lead to desired results and where you may need to improve.

Email clicks divided by email opens – measure the effectiveness of your email copy.g your niche or the service you offer.

you then distribute these keywords throughout your webpage in such a manner as to optimize it for SEO and drive more traffic.say your tour company offers guided walking tours in Rome

Seoul SpaIncreasing bookings with lead generation in MessengerThis Vietnamese beauty company used Messenger to become more accessible to their customers.here are some success stories from the travel and leisure industry to inspire you.